There was something about painful food that made you tougher. Before the whole “sour” phenomenon, there was nothing was as painful as Atomic Fireballs. They were red gumballs that were overloaded with cinnamon flavor. They were over-sized so they would barely fit into your mouth, but once you did, they would start to burn, then your mouth would start to water and your eyes would tear up. We would have contests to see who could keep it in their mouth the longest. I would always lose. Later on I found out that once you get most of the red coating off, they weren’t as painful. Man, if I would have known then, I might not have been such a food wimp.